|
First Semester |
| MKT 101S |
Introduction
to Marketing |
1 |
| MKT 218S
|
Customer
Service |
1 |
| BUS 110S |
Introduction
to Business |
3 |
| CIT 100S |
Introduction
to Computers |
1 |
| ECO 120S |
Fundamentals
of Economics |
3 |
| ENG 121S |
Composition I |
3 |
| NET 101S |
Introduction to Internet
Development |
3 |
|
15 |
|
Second
Semester |
| MKT 112S |
Salesmanship &
Sales Mgmt. |
3 |
| MKT 216S |
Principles of
Marketing |
3 |
| BUS 221S |
Principles of Management |
3 |
| COM 120S |
Effective
Communication |
3 |
| MTH 125S |
General
Statistics |
3 |
| NET 115S |
Web
Development I |
3 |
| |
|
18 |
|
Third Semester |
| MKT 217S |
Consumer Behavior |
3 |
| MKT 231S |
E-Marketing |
3 |
| NET 225S |
Writing for Electronic Media |
3 |
| ART 165S |
Digital Photography |
3 |
| NET 116S |
Web Development II |
3 |
|
15 |
|
Fourth
Semester |
| MKT 219S |
Advertising |
3 |
| MKT 233S |
Marketing Management |
3 |
| BUS 123S |
Business Writing |
3 |
| CIT 236S |
Microcomputer Database
Processing |
3 |
| PHI 123S |
Introduction to Ethics |
3 |
|
15 |
|
Total credit
hours |
63 |
What is E-Business?
Industry forecasts indicate that the Midwest will experience a
strong upsurge in the use of web-oriented business-to-business
commerce in the next two to five years. To meet this need
Edison offers two degree options in the area of E-Business.
E-Marketing an option of
Marketing and sales prepares a marketing major to deal with the
fast-growing practice of not only advertising, but conducting
business over the Internet. |
E-Marketing
Option