|
First Semester |
| ART101S |
Introduction
to Macintosh |
2 |
| ART 127S
|
Basic Design |
3 |
| BUS 110S |
Introduction
to Business |
3 |
| ENG 121S |
Composition I |
3 |
| MKT 101S |
Introduction
to Marketing |
1 |
| PSY 121S |
Introduction
to Psychology |
3 |
|
18 |
|
Second
Semester |
| MKT 112S |
Salesmanship &
Sales Mgmt. |
3 |
| MKT 216S |
Principles of
Marketing |
3 |
| ART 111S |
Typography |
3 |
| COM 120S |
Effective
Communication |
3 |
| NET 105S |
Computer
Graphics |
3 |
| |
|
15 |
|
Third Semester |
| ART 165S |
Digital Photography I |
3 |
| ART 200S |
Computer Layout |
2 |
| CIT 104S |
Introduction to Presentation
Graphics |
3 |
| ENG 125S |
Technical Writing OR |
3 |
| NET 225S |
Writing for Electronic Media |
| MKT 217S |
Consumer Behavior |
3 |
| MKT 218S |
Customer Service |
1 |
| |
Science/Mathematics Elective1 |
3-4 |
|
17-18 |
|
Fourth
Semester |
| BUS 123S |
Business Writing OR |
3 |
| MKT 219L |
Marketing Internship
Experience and |
| MKT 291R |
Marketing Internship Seminar |
| MKT 219S |
Advertising |
3 |
| MKT 233S |
Marketing Management |
3 |
| ART 212S |
Advertising Design |
3 |
| HUM 121S |
Introduction to Humanities |
3 |
|
15 |
|
Total credit
hours |
62-63 |
| 1
Refer to AAB general education requirements. |
Marketing/Design Option